Sprite Basketball Tournament now into second week
The Caribbean Bottling Company (CBC) and the Royal Bahamas Police Force (RBPF) have once again teamed up for the Sprite Basketball Tournament, now into its 10th year. Young men will compete on nine district teams attempting to win the coveted title of Sprite Basketball Champion, while learning new skills in a friendly, safe environment.
Each summer, for the past decade, CBC has funded the Sprite Basketball Tournament, as well as providing all materials for the players and coaches. CBC also provides prizes and giveaways for players, while keeping all participants hydrated with Sprite, Dasani water and Powerade.
“The Sprite Basketball Tournament was created by CBC as a way to offer support to the various communities, around New Providence, that we serve,” noted CBC Marketing Manager – Communications Nikia Wells. “We found a unique way to bring together young men, from a number of different community districts, for a fun, engaging event. Over the years, Sprite basketball has truly created a positive environment for these young players. Not only have they bonded as friends, but these young men have also built strong relationships with the police officers who coach and mentor them.”
The four-week tournament kicked off on July 2 at the Carmichael Road Police Station and will culminate on July 27 with a championship game at the Kendal G. L. Isaacs National Gymnasium.
“Over the past decade, the Sprite Basketball Tournament has become a highlight of the youth programs the police force is involved in,” noted Assistant Superintendent of Police (ASP) Wilton Johnson. “This program not only allows us, as the police body, to pass on valuable team building and professional skills to young men, but it also helps us to foster relationships with these young men, which is invaluable.
Without CBC continued support in organizing and financing this program, none of this would have been possible.”
In addition to the distribution of the Coca-Cola product line, CBC also offers Schweppes, Fanta, Sprite, Barq’s Root Beer, Dr. Pepper, Goombay Punch, Barritt’s Ginger Beer, Canada Dry, Monster, Vitamin Water, Dasani, Powerade, Minute Maid and Flavorful Juices.
For more information on the company or on CBC’s ongoing support of community events, interested persons are asked to please visit the website www.cbcbahamas.com