Cable Bahamas Group of Companies has brought back more than one-third of the staff it was forced to let go at the height of the COVID-19 pandemic in The Bahamas last year, the group’s Chief Executive Officer Franklyn Butler said Monday.
Butler, who spoke to the media following the presentation of a charitable donation at Aliv’s Harbour Bay location, said the company began to see business increase once again and has already reinstated some of the 80 employees who were laid off in 2020.
“As we saw some opportunities start to open up from a business perspective, it was only the right thing to do, to bring some of those team members back,” said Butler.
“While we haven’t brought back all those team members, any opportunity to right-size in the face of the uncertainty that we’ve gone through as a country was really one that was a tough decision to make. But, it does appease a certain base of our shareholders at the end of the day and as good stewards of the business, we have to make those tough decisions from time to time.”
Butler said the company ended 2020 in line with revised projections for the year.
He called 2020 a year of “great achievement” and “lots of challenges”.
“Quite frankly one of the things I’ve learned in telecoms is challenges are great opportunities for us to meet and exceed our customers expectations,” said Butler.
“All things considered, we were able to meet revised projections, so I think it’s important to establish that.
“When you lose the entire hospitality segment in a country due to the pandemic, it’s impossible to meet your original projections if we thought about where we were January 1, 2020.
“But, we’re very pleased at where we are from an operational and business perspective. We think that our customers seem to be very pleased with our level of service and the improvements we have been making on our network.”
Butler said the company felt the impact to the economy in terms of people not being able to afford service.
He said its outlook for 2021 is tenuous but optimistic, as the company monitors the return of the hospitality industry and the re-instatement of hospitality workers to their jobs.