Business

Tourism officials hoping to lure more Mexicans to Bahamas 

The Bahamas is hoping to boost the number of Mexican visitors to The Bahamas through meetings in three different Mexican cities during a five-day trip scheduled to begin today, a statement from the Ministry of Tourism, Investments and Aviation explained.

A delegation headed by Senator Randy Rolle, who is a global relations consultant to the tourism ministry and a senior advisor to Deputy Prime Minister and Minister of Ministry of Tourism, Investments and Aviation Chester Cooper, will include representatives from myriad tourism stakeholders in the country.

The delegation will visit Mexico City, Guadalajara and Monterrey.

According to the tourism statement, “Prior to the pandemic, visitor arrivals from Mexico averaged between 6,000 – 8,000 annually, generating close to $15 million.”

Rolle said in the statement that The Bahamas wants to “showcase” what it has to offer across the entire archipelago.

Stakeholders joining Rolle include Margaritaville at Sea/Paradise Cruises; Atlantis Paradise Island; RIU Palace Paradise Island; Sandals resorts; Viva Wyndham Fortuna Beach; Warwick Paradise Island resort; and airline partners Copa Airlines and American Airlines.

“Mexico is the 10th most populous country by area and the world’s 15th largest economy by nominal gross domestic product (GDP) and per capita GDP,” the statement said.

Rolle added: “Mexican travelers are always listed among the top three countries in Latin America with the most visitors to The Bahamas.

“During the pandemic, we saw their arrivals and stayovers increase, and we are encouraged by this trend and what we have witnessed over the past couple of years. We have no doubt that the number of Mexican tourists can and will greatly increase.”

The Bahamas and Mexico compete for North American tourists, with many Mexican cities often beating out The Bahamas in travel surveys.

The tourism statement explains that travel to The Bahamas from Mexico is made simple by Copa Airlines connections through Mexico City, Guadalajara and Monterrey; and by American Airlines, Delta Airlines and United Airlines through various hubs in the US.

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Chester Robards

Chester Robards rejoined The Nassau Guardian in November 2017 as a senior business reporter. He has covered myriad topics and events for The Nassau Guardian. Education: Florida International University, BS in Journalism

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